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Title company website checklist

Building or refreshing your title company website? Here's the checklist of what a high-converting title website actually needs.

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The checklist

What every title website needs

A great title company website does more than look good — it brings you files. Use this checklist to make sure yours covers the essentials:

  • Online "Order Title" intake that opens a file in one step
  • Title insurance, net sheet, and closing-cost calculators built in
  • Secure document upload for IDs, payoffs, and sensitive files
  • Client forms (contract, buyer/seller info, CPL) returned as PDFs
  • Local SEO so you rank for "title company near me" and your counties
  • Mobile-first, fast-loading, ADA-compliant design
  • Google review automation to grow your reputation
  • Clear calls to action and a click-to-call phone number
  • Secure hosting with SSL, firewalls, and daily backups
How to use this

Build the right way

Whether you're building a new title company website or fixing the one you have, it's easy to focus on looks and miss the things that actually bring in orders. Use the checklist above as your blueprint, and the notes below to prioritize.

If you only do three things, do these: add instant calculators and net sheets, make ordering a one-step online form, and rank locally. Those three move the needle on real orders more than anything else on the list.

  • Start with the tools partners use — calculators and net sheets
  • Make online ordering effortless and one step
  • Get local SEO and your Google Business Profile right
  • Make it fast and mobile-first before anything fancy
  • Build it accessible (ADA) from the start
  • Add review automation to compound your reputation
FAQ

Common questions

What's the most important item on the checklist?

Instant calculators and one-step online ordering. Those give partners a reason to use your site and make you the easy choice — which is what produces orders.

Do I need all of this at launch?

Ideally yes, but the highest-impact items are calculators, online ordering, and local SEO. We build the full checklist into every site so you don't have to choose.

Can you build a site that covers the whole checklist?

Yes — every Title Engine website includes the full checklist as standard. That's the point.

How do I know if my current site is missing these?

Send it over on a demo call and we'll walk through the checklist with you and show you the gaps.

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